Take control of your pricing and unlock potential profits with Thinking Cap Consulting, the first choice for Pricing Strategy, Pricing Transformation & Margin Optimization.

 
 
Results Oriented.png

result oriented

We support you in the optimization of the business metrics that matter, setting clear targets at a product category level, taking into account their relative constraints

 
data driven.png

data driven

Our approach allows you to leverage the power of the data in your existing estate, capitalizing on product price elasticity down to the most granular level

 
bar-graph.png

scalable

We can help manage price and revenue of a very large product catalogue on multiple points of sale (web, store  & wholesale / resale channels) in multiple markets and regions

 
 

A proven record of results

“Thinking Cap presented new ideas around our commercial transformation. The methods developed with our Finance, Sales & Marketing functions helped to align the entire executive team around the direction of our business in terms of Price Positioning & Margin Management and really took the pressure off that part of our overall Corporate Strategy.

I would highly recommend any CEO to talk to Rick about pricing, discounting & quotes as Thinking Cap can help take your organization to another level”

/  KLAUS GOELDENBOT - FORMER CEO, NISBETS PLC
& GLOBAL SALES DIRECTOR, RS COMPONENTS /

“I’m really loving this process. In over 20 years, I’ve never looked at our business in this way before”

/ PAUL SLAWSON - GLOBAL DIRECTOR - DIGITAL MARKETING, BRADYCORP /